Why your business needs a social media manual

phone featuring social media icons

Published on Giraffe Consulting

Social media has become a central part of any business’ communication strategy. There is no way around it: if you want to be reaching more people, more often, you need to be on socials. Whether you decide to focus on one or two channels or spread your messaging across all the platforms that are available, one thing is certain: you need to keep your organisation’s goals front of mind whenever you’re posting and interacting online.

A good way to ensure that your social media communications are effective, engaging, and helping to build your brand, is to create a social media manual for your business. But what exactly is a manual, and how do you create one?

Read more…

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: