Running your own event online can offer the same advantages of appearing at live events, with the added bonus of reaching a wider audience, and connecting with your readers without the need to travel.
Events are one of the best ways to promote a new book and build your brand as an author. Online writers events are a great way to access more people and work around border closures.
Book trailers are an effective and fun promotional tool that can really boost your book sales.
When it comes to your author social media accounts, it’s worth putting a bit of thought into creating a consistent brand. This means making some decisions around how you want your presence to appear, and sticking to them!
Having your book out in the world is the most exciting thing that can happen for an author — and of course you want to share this momentous occasion with family and friends! Here are my top tips for planning an amazing book launch.
So many authors toil for years on a manuscript and it’s incredibly gratifying to finally secure an agent or publisher. And many authors feel like when they have these people advocating for their novel, their work is over. Unfortunately, this isn’t necessarily the case. But there’s now more ways than ever that authors can take charge of their own marketing campaigns.