If you’re active on social media, using hashtags is a must in your posts. Hashtags allow you to find content relevant to you, and for other people to find your posts. But which ones are worth including?
Tag Archives: marketing
Brand awareness for debut authors
When it comes to your author social media accounts, it’s worth putting a bit of thought into creating a consistent brand. This means making some decisions around how you want your presence to appear, and sticking to them!
How to make a ‘set and forget’ comms plan for the holidays
Can my social accounts flourish over the holiday season while I take a break from the hectic year that was 2020? Discover how to develop a ‘set and forget’ comms plan that will seamlessly run over the course of the Christmas and New Year season, designed to free up your time and give you the rest you deserve.
Why your business needs a social media manual
A good way to ensure that your social media communications are effective, engaging, and helping to build your brand, is to create a social media manual for your business. But what exactly is a manual, and how do you create one?