When it comes to your author social media accounts, it’s worth putting a bit of thought into creating a consistent brand. This means making some decisions around how you want your presence to appear, and sticking to them!
Social media can be an amazing resource for writers, but it can also seem a bit daunting. What if I say the wrong thing? What if I go viral for the wrong reason? And what if I just annoy my family and friends with MORE book photos? Here are some tips to work out what is best for you.
A good way to ensure that your social media communications are effective, engaging, and helping to build your brand, is to create a social media manual for your business. But what exactly is a manual, and how do you create one?